Ukraine+ "Wake Up"

Objective and Feature:
To inform the country's population about the launch of the new morning show "Wake Up."

Offered:
We placed ads on our screens through the DSP Programmatic platform during prime time on weekdays, from 7:00 to 10:00 AM and from 5:00 to 11:00 PM, as well as throughout the day on weekends. To boost the reach, we also used standard UN media across Ukraine (billboards and city lights).

Result::
Over 30 days of broadcasting in Kyiv, we reached more than 5.5 million contacts (5,685,131). By combining the DSP Programmatic system with standard UN media, we successfully informed the audience and met the client's goals.